
Watch the video below for a quick tutorial on how to customize your Instagram link sticker. If you are finding that the Instagram link sticker isn’t living up to your brand’s aesthetic, you’ll be happy to know you can customize it even further in a few simple steps. It’ll show up eventually.Īnd if you’re one of the lucky few who have contacts at Instagram HQ, maybe send those contacts a note? How to customize your Instagram link sticker design If this is the case for your account, all we can advise is to keep your Instagram app up to date and say a prayer. Of course, as always, a roll-out across a billion accounts takes time, and we’ve heard from many people (including our own social team at Hootsuite!) who still don’t have the sticker popping up in their accounts. Then send to your Story, and you’re done!Īs of October 2021, everyone is supposed to have access to the link sticker in their Instagram Stories (not just accounts with more than 10,000 followers).Tap to shuffle through the available colour schemes (blue, black, white, beige, etc.).


Regardless, the end result is that now users can include links in their Instagram Stories by adding a link sticker, instead. (Actually, Instagram did give its reasons, which we’ll get to in a second.) Perhaps Instagram has secret plans to make Stories move vertically like TikTok, rather than horizontally? The mystery remains unsolved. Viewers could swipe up on a Story or tap an arrow at the bottom of their screen to access a link without leaving the Instagram app or navigating all the way back to the bio to find that “link in bio.”īut in August 2021 Instagram announced it was retiring the swipe-up feature. The Instagram swipe up feature helped brands and influencers reach their audiences and gain more followers by allowing them to add links directly to their Instagram Stories.

Wait, what was the Instagram swipe up feature? Save time and look professional while promoting your brand in style. Download your free pack of 72 customizable Instagram Stories templates now.
